We don’t own data like we own a car – which is why we find data harder to protect.

Vincent Mitchell, Bernadette Kamleitner

Publication: Other publicationsOther scientific publications

Original languageEnglish
Media of outputThe Conversation Trust, 20.06
Publication statusPublished - 2018

Austrian Classification of Fields of Science and Technology (ÖFOS)

  • 502019 Marketing
  • 502020 Market research
  • 501021 Social psychology
  • 501002 Applied psychology

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